Woman in beige bikini sitting on a towel against a natural background

QUICK-DRY. UPF 50+. SUSTAINABLE. DESIGNED TO FLATTER.

Italian-made swimwear that fits like a second skin.

Shop Best Sellers

for women who know what they want

Italian-Made Excellence. Second-skin feeling, sculpting, color-lasting fabric. Quick-Dry. UPF 50+. Sustainable swimwear that moves with you — without ever digging in.

Start here • Best Sellers

Our most loved styles, curated for you.

Shop Best Sellers
Best Seller
Coco Bikini Top Blueberry Blue Coco Bikini Top Blueberry Blue
Coco Bikini Top Blueberry Blue €90 EUR
S
M
L
XL
Best Seller
Woman in a navy bikini standing on a beach with water in the background Woman in a navy bikini walking on a beach, wearing a beige cap with 'masara' branding.
Coco Bikini Bottom Blueberry Blue €85 EUR
S
M
L
XL
Moderate Coverage
Best Seller
Coco Bikini top in chocolate brown, triangle, made from regenerated nylon, perfect for flattering curves. Coco Bikini Bottom in chocolate brown, offering full coverage, crafted from regenerated nylon, made in Italy.
Coco Bikini Top Chocolate Brown €90 EUR
S
M
L
XL
Best Seller
Model wearing a chic chocolate brown bikini set, showcasing the sleek design and full coverage of the bottom. Model wearing a chocolate brown bikini bottom with full coverage, made from regenerated nylon, crafted in Italy.
Coco Bikini Bottom Chocolate Brown €85 EUR
S
M
L
XL
Moderate Coverage
Best Seller
Woman in a navy swimsuit holding a navy cover-up on a track with palm trees in the background Woman wearing a navy blue swimsuit and matching skirt on a promenade.
Yaya Beach Skirt Blueberry Blue €95 EUR
Best Seller
Model wearing Penelope Brazil Bikini Slip in Blueberry Blue, showcasing cheeky high-cut bikini briefs designed for comfort and style. Penelope Brazil Bikini Slip in Blueberry Blue, cheeky high-cut bikini briefs made in Italy for sustainable comfort.
Penelope Brazil Bikini Bottom Blueberry Blue €85 EUR
XS
S
M
L
XL
Cheeky
Best Seller
Niki One Piece Blueberry Blue tank swimsuit crafted in Italy, featuring thin straps and full coverage design. Woman wearing a navy blue swimsuit with palm trees in the background
Niki One-Piece Blueberry Blue €190 EUR
S
M
L
XL

for women who know what they want

Italian-Made Excellence. Second-skin feeling, sculpting, color-lasting fabric. Quick-Dry. UPF 50+. Sustainable swimwear that moves with you without ever digging in.

Bikini Sets

Sculpting, flattering fits.

One-Pieces

Second-skin, effortlessly elegant.
Woman in a dark grey bikini top and orange sarong standing by a body of water.
Beachwear

Light layers for beach to bar.

PIRATE HEADBAND PAPRIKA ORANGE - Masarà
Accessories

Finishing touches, Masarà style.

Masarà • Milanese for 'soaking wet'

Discover The Story
masara-founder-francesca-portrait

FROM OUR FOUNDER, FRANCESCA

Masarà's focus is on timeless designs, free from fleeting trends. Each garment minimal and elegant in solid colors is designed to flatter our body and celebrate our individuality.