Infused with the spirit of conscious style and wanderlust.

It's not just about the clothes; it's about the lifestyle. By choosing Masarà, you're embracing quality over quantity. Our limited-run collections encourage conscious production from our side and conscious consumption from the customer end. Our mission in terms of final product is to ensure the longevity of it so each piece can be treasured.

Whether you're exploring your local beach or embarking on a global adventure, your Masarà garment will be your stylish, functional and sustainable companion.

THE BRAND'S COMMITMENT

Masarà's commitment goes beyond style. Recognizing the environmental impact of the fashion industry, we turned to ECONYL® regenerated nylon, a premium and innovative nylon that comes from 6 types of nylon waste. Including ocean waste. The concept of regeneration is at core of Masarà as a testament to the power of sustainable innovation and a solution for products like swimwear.

Learn More about Our Sustainable Practices

One woman founded and funded

Born in 2021 in Milan and woven in purpose.

Imagine this: the vibrant streets of Milan, buzzing with fashion and energy. But amidst the hustle, a question arose in Francesca's mind – could fashion truly coexist with a love for our planet?

More than just beachwear, Francesca envisioned a brand rooted in purpose and sustainability. From sourcing eco-friendly materials to partnering with ethical manufacturers, every step of the process reflects our commitment to a circular economy. By prioritizing regenerated materials and innovative production methods, we aim to minimize our environmental impact and create timeless pieces that last.

So, when you slip into a Masarà piece, know that you're not just wearing a swimsuit; you're carrying a story – a story of Italian craftsmanship, ocean love, and the power of mindful choices. It's a story we invite you to be part of.